The old ways of job hunting don’t work anymore

80% of jobs aren’t even advertised. AI filters reject CVs before a human sees them. If you’re relying on job boards, you’re invisible to recruiters. But there’s a smarter way, and it starts with LinkedIn.  So if you're feeling lost after redundancy, our 'Shine Beyond Redundancy' program will guide you. This step-by-step course doesn’t just teach 'LinkedIn', it helps you find your voice, stand out, and attract the right opportunities. We'll transform your setbacks into comebacks with practical exercises and expert guidance.  It will change your life in just 30 days.

Each day for 30 days, you follow a simple 3-step plan:

5 minute coaching video

Andrew and Nigel are your personal experts in career strategy, LinkedIn branding and digital networking. Each day, you watch a short, step-by-step session. 

Resources

Training sessions are backed up with downloadable resources, templates, guides to help you take action based on your session immediately.

AI-powered exercises

We've trained AI in all of our knowledge  and expertise to create over 20 AI-powered exercises that offer you highly-personalised insight and feedback to supercharge your job search success.

You don't just learn 'Linkedin', you learn how to be seen

Cold job applications don't work. This course helps you build a visible professional presence that attracts the attention of the people that matter: employers.

Actionable, step-by-step, no fluff training

This isn’t about just about finding another job, it’s about building a career on YOUR terms with a clear, structured system that makes a life-changing difference in just 30 days.

Overcome Self-Doubt and Imposter Syndrome

Cold job applications don't work anymore. This course helps you build a visible professional presence that attracts the attention of the people that matter: employers. 

What you'll achieve in 30 days

Build momentum daily without feeling overwhelmed, achieve results fast: ✅ A LinkedIn profile that attracts recruiters (even while you sleep). ✅ A clear personal brand that makes you stand out. ✅ The confidence to post, comment & engage, without feeling awkward. ✅ A simple, repeatable networking system (without the cringe factor). ✅ Interviews & job leads, without endlessly applying online.

Your coaches: Nigel Jay Cooper

My stories

Storytelling isn’t just what I do. It’s how I see the world.  I’ve spent my life professional life either telling stories or helping other people tell their stories, whether through marketing, branding, training or my work as a bestselling fiction writer.

My credibility

Alongside Andrew, I built a £1M+ content agency and have worked with numerous global brands. We pioneered social media before most companies even knew what it was.  As a writer, my debut Beat The Rain was a semi-finalist for Best Debut Author and my second novel The Pursuit of Ordinary was a call-in for the Man Booker Prize. 

My vow to you

I'll help you find your voice. That's what I do.  I'll help you build confidence, show up on LinkedIn, and communicate your value, without feeling like you're selling. Because the truth is, job hunting shouldn't feel like marketing yourself. People like you don't struggle because you aren't good enough. You struggle because you aren't being seen.  That’s why I created 15 Minute Career Coach with Andrew. That's why I created this course: Shine Beyond Redundancy.  We take everything we know about branding, LinkedIn and getting noticed and turn it into practical, no-fluff training that fits into your daily life.  Because career growth isn’t about applying to 100 jobs a day, it’s about positioning yourself so the right opportunities find you.

Your coaches: Andrew Seel

Experience

I launched my first business when I was in my 20s, which we grew into ‘one of the most dynamic and exciting web agencies in Britain’ according to Computer Arts magazine with clients from Sony to EMI.  I later launched Qube Media alongside Nigel, a content marketing agency, before content marketing was even a thing. It later evolved into the one of the first dedicated social media agencies in the UK. 

Expertise

•⁠ ⁠We grew Qube Media to be a £1m+ agency  •⁠ ⁠Worked with top brands like Saatchi & Saatchi, Air Mauritius, Sony •⁠ ⁠Won multiple awards including Best New Business and Best Content Marketing Campaign.  I went on to create Togethr alongside Nigel, one of the first employee advocacy platforms in the UK.  We launched some of the UK's most successful employees programmes, including the UKs leading retail brand John Lewis & Partners and the UKs biggest retailer the Post Office. 

15 Minute Career Coach

All of this experience led me to train many 100s of professionals to build their Linkedin profiles for career success... and led me to launch 15 Minute Career Coach alongside Nigel. My mission is simple: to put your personal growth at the centre of all of my training and help you and the perfect job to find each other.

Course modules: 5 min video, 10 min exercise, daily - change your life in 30 days!

41 Chapters · 137 Lessons

  1. 1

    Onboarding

    1. (Included in full purchase)

      Meet your coaches

    2. (Included in full purchase)

      Getting started

  2. 2

    Day 1 (Mindset)

    1. What held me back Free preview
    2. [Action] Like two posts Free preview
  3. 3

    Day 2 (Mindset)

    1. The importance of commenting Free preview
    2. [Action] Make 2 supportive comments Free preview
  4. 4

    Day 3 (Mindset)

    1. (Included in full purchase)

      How my dad made things happen

    2. (Included in full purchase)

      [Resource] Using your workbook

    3. (Included in full purchase)

      [Action] Your first workbook entry

    4. (Included in full purchase)

      [Action] Make supportive comments

  5. 5

    Day 4 (Mindset)

    1. What’s Your ‘Why’? Free preview
    2. [Exercise] Why? 7 levels deep Free preview
    3. (Included in full purchase)

      [Action] Make supportive comments

  6. 6

    Day 5 (Mindset)

    1. (Included in full purchase)

      When imposter syndrome strikes

    2. What's *really* holding you back? Free preview
    3. [Exercise] Breaking barriers Free preview
    4. (Included in full purchase)

      [Action] Make supportive comments

  7. 7

    Day 6 (Find your value)

    1. (Included in full purchase)

      Making effective ‘highlight’ comments

    2. (Included in full purchase)

      [Resource] Comment list template (XLS)

    3. (Included in full purchase)

      [Exercise] Make 2 highlight comments

  8. 8

    Day 7 (Find your value)

    1. (Included in full purchase)

      Create space to think

    2. (Included in full purchase)

      [Exercise] What’s right for you next?

    3. (Included in full purchase)

      [Action] Make highlight comments

  9. 9

    Day 8 (Find your value)

    1. (Included in full purchase)

      Why getting your personal brand right is crucial

    2. (Included in full purchase)

      What is *your* thing?

    3. (Included in full purchase)

      [Exercise] Time travel: everyone is an expert

    4. (Included in full purchase)

      [Action] Make highlight comments

  10. 10

    Day 9 (Find your value)

    1. (Included in full purchase)

      Your expertise is right in front of you

    2. (Included in full purchase)

      [Exercise] Only I (Find your thing!)

    3. (Included in full purchase)

      [Action]

  11. 11

    Day 10 (Find your value)

    1. (Included in full purchase)

      What does your audience need?

    2. (Included in full purchase)

      [Action] Make highlight comments

  12. 12

    Day 11 (Your Linkedin profile and CV)

    1. (Included in full purchase)

      First impressions count!

    2. (Included in full purchase)

      [Action] Update your LinkedIn foundations

    3. (Included in full purchase)

      [Action] Make highlight comments

  13. 13

    Day 12 (Your Linkedin profile and CV)

    1. (Included in full purchase)

      Optimise your LinkedIn headline & banner

    2. (Included in full purchase)

      [Download] Basic Linkedin profile checklist

    3. (Included in full purchase)

      [Action] Update your Linkedin headline and banner

    4. (Included in full purchase)

      [Action] Make highlight comments

  14. 14

    Day 13 (Your Linkedin profile and CV)

    1. (Included in full purchase)

      Do you struggle to introduce yourself?

    2. (Included in full purchase)

      Updating your 'About' section on Linkedin

    3. (Included in full purchase)

      [Action] Update your About and Featured sections

    4. (Included in full purchase)

      [Action] Make a highlight comment

  15. 15

    Day 14 (Your Linkedin profile and CV)

    1. (Included in full purchase)

      Create a CV that will get you an interview

    2. (Included in full purchase)

      [Download] Example CV

    3. (Included in full purchase)

      [Action] Update your CV

    4. (Included in full purchase)

      [Action] Make a highlight comment

  16. 16

    Day 15 (Your Linkedin profile and CV)

    1. (Included in full purchase)

      Recommendations matter

    2. (Included in full purchase)

      [Action] Ask for a recommendation!

    3. (Included in full purchase)

      [Action] Make a highlight comment

  17. 17

    Day 16 (Writing posts - basic)

    1. (Included in full purchase)

      Curating vs creating

    2. (Included in full purchase)

      Getting into the right frame of mind

    3. (Included in full purchase)

      [Action] Find your prompt!

    4. (Included in full purchase)

      [Action] Make a highlight comment

  18. 18

    Day 17 (Writing posts - basic)

    1. (Included in full purchase)

      Make your feed interesting

    2. (Included in full purchase)

      [Resource] A quick guide to ‘following’ on Linkedin

    3. (Included in full purchase)

      [Action] Become a collector of questions

  19. 19

    Day 18 (Writing posts - basic)

    1. (Included in full purchase)

      Viewpoint comments

    2. (Included in full purchase)

      [Action] Make a viewpoint comment

  20. 20

    Day 19 (Writing posts - basic)

    1. (Included in full purchase)

      Grow your own knowledge

    2. (Included in full purchase)

      [Exercise] Find your 5 'content pillars'

    3. (Included in full purchase)

      [Action] Comment

  21. 21

    Day 20 (Writing posts - basic)

    1. (Included in full purchase)

      Be an industry reporter

    2. (Included in full purchase)

      [Action] Become an industry curator

    3. (Included in full purchase)

      [Action] Comment

  22. 22

    Day 21 (Writing posts - intermediate)

    1. (Included in full purchase)

      5 post types job seekers need to know

    2. (Included in full purchase)

      [Download] 5 'post types' you need to know

    3. (Included in full purchase)

      Post like the pros

    4. (Included in full purchase)

      [Exercise] Create a draft post

    5. (Included in full purchase)

      [Exercise overview] Create a draft post

    6. (Included in full purchase)

      [Action] Comment

  23. 23

    Day 22 (Writing posts - intermediate)

    1. (Included in full purchase)

      Stop the scroll

    2. (Included in full purchase)

      Hooks from classic ads

    3. (Included in full purchase)

      [Exercise] Write killer headlines!

    4. (Included in full purchase)

      [Exercise overview] Write killer hooks!

    5. (Included in full purchase)

      [Action] Comment

  24. 24

    Day 23 (Writing posts - intermediate)

    1. (Included in full purchase)

      Content ideas generator

    2. (Included in full purchase)

      [Exercise] Post ideas generator

    3. (Included in full purchase)

      [Exercise overview] Post ideas generator

    4. (Included in full purchase)

      [Action] Comment

  25. 25

    Day 24 (Writing posts - intermediate)

    1. (Included in full purchase)

      Don't lose your ideas

    2. (Included in full purchase)

      [Action] Set up an 'ideas vault'

    3. (Included in full purchase)

      [Action] Comment

Only 15 minutes a day... small steps, big transformation.

Caters for all. We guide you step-by-step, even if you’ve never posted before.

Our strategies apply across all industries to rebuild confidence and take control.

Who is this course for?

✅ Redundant professionals looking to relaunch their career. ✅ Job seekers struggling with modern AI hiring processes. ✅ People who haven’t job-hunted in years & feel lost in today’s job market. ✅ Anyone who wants to rebuild their confidence & get hired faster.  If this sounds like you, this course will CHANGE everything.

Enroll now Free preview

Testimonials

From participants on other training courses we've run over the past few years

Probably the best CPD opportunity I’ve experienced in a very long time. It was really interesting and encouraged me to reflect more about myself, where I can bring value to the LI community, where my expertise is, and how to get the best from the LI community and tools. Thanks Andrew Seel and Nigel Cooper 👏 Beth, Head of Programme Operations, Big Issue Group

I have been taking in all the learnings I’ve received from you so far and I have to say I see a massive difference when it comes to engagements with my posts. I wanted to say THANK YOU 😊  I have been diligently following up on everything you shared and found them very informative and useful. Andrea, Strategic Partner Director, Capgemini

It was more than a course about how to write posts on social media, it was a course about writing, how to find topics that interest you, how to feed your research and find that creative spark.  That feeds through into many aspects of one’s life, not just social media. Mark, CEO, Wyser

“It was so energising, it made me really excited to post. The proof is in the pudding: I've been able to raise my profile and it's really made a difference to me at work. Kirsty, Director of Operational Resilience and Service Management, BT

It provided a new perspective on social media and provided a way of thinking about communicating your niche and point of view. Keith, Crowdfunder

Great course! 🌟 I attended this course and it was an incredibly valuable learning experience. I highly recommend it to anyone looking to enhance their skills and knowledge in building their professional brands on LinkedIn. Jesus, Post Office

I feel more confident at work, able to communicate better in meetings. I’ve grown my visibility. The training was incredible. It was more than just a social media course. It was like life coaching. Marc, Programme Director, Global Bank

This course has changed my approach to LinkedIn and being active on socials, helping to eradicate the fear factor! Definitely recommend! David, BT

A super insightful course that highlights the importance of posting, commenting and being active on LinkedIn without overwhelming you. Highly recommend! Chloe, River Island

This course was amazing! I highly recommend it to all that can 🥳 Sherborne, Post Office

This program has been a game-changer for all of us at Gridlines! It’s packed with valuable insights that make navigating LinkedIn so much easier, helping us overcome common hurdles. Highly recommend it! Big thanks to Andrew and Nigel! Ankur, Gridlines

The best thing about the coaches was they listen to our opinions and they are very knowledgeable in their field. Ahmed, Constance Hotels & Resorts

The coaching was very clear, precise, supportive and understanding. Yarsoneea, Constance Hotels & Resorts

It's been wonderful to see the transformation in the confidence the Gridlines team now has in using LinkedIn - and as a company, we're really seeing the difference. When your team has a voice, everybody wins - employees, clients, prospects and the company... and that's a lot of winning. Belinda, Gridlines

I was amongst the 1st cohort from the Post Office to attend this course, and I can honestly say it has given me so much confidence and self belief , it was such a valuable learning experience. Both Andrew Seel and Nigel Jay Cooper  were so encouraging and generous in passing on their knowledge, taking away any fears about using LinkedIn as a social media platform. I definitely would recommend this course 😀 Cathryn, Post Office

Your career comeback starts today.

You don’t need to stay stuck. You don’t need to feel invisible.  ✔ In 30 days, you’ll have a powerful LinkedIn presence. ✔ You’ll attract opportunities instead of chasing them. ✔ You’ll feel in control of your career again.

Enroll Now Preview the Course